Monday, April 14, 2008

Promotional campaign

I'm currently in the process of rolling out a big promotional campaign for my niche product, The Men's Grooming Handbook

I have decided to sell my book through a distributor who partners with After a bit more paperwork, The Men's Grooming Handbook will be available to a mass audience via the largest book seller on the internet. Besides the distributor, I will focus on article marketing to drive extra traffic to my site. The articles will be excerpts from my book, but will contain links to my website. The extra traffic should produce more direct sales.

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